Your GTM container, audited by AI in 60 seconds

Free AI-powered audit of your Google Tag Manager setup. Find misconfigurations, missing tags, and optimization opportunities instantly.

No credit card required · Free forever · Results in under 2 minutes

Most GTM containers are a mess

Teams add tags for years without cleaning up. Here's what we find in almost every container.

Broken Tags

Tags firing on wrong pages or not firing at all

Duplicate Tracking

Same events tracked multiple times, inflating data

Security Gaps

Variables exposing sensitive user data to third parties

Missing Events

Critical conversion events that were never set up

Everything we check

Our AI analyzes six critical dimensions of your GTM container health.

Tag Hygiene

Detect orphaned, duplicate, and misconfigured tags dragging down performance.

Trigger Config

Verify triggers fire on the right pages at the right time with correct conditions.

Variable Security

Flag variables that may leak PII or sensitive data to third-party scripts.

Data Layer Analysis

Ensure your dataLayer pushes are structured correctly for all platforms.

Event Testing

Validate that key conversion events are properly configured and firing.

AI Recommendations

Get prioritized, actionable fixes ranked by impact on your tracking quality.

How it works

1

Enter your Container ID

Paste your GTM Container ID (GTM-XXXXXX) or website URL. No access to your GTM account needed.

2

AI analyzes your setup

Our AI engine scans every tag, trigger, and variable — checking against best practices and common pitfalls.

3

Get your audit report

Receive a scored report with prioritized issues and step-by-step fixes you can implement today.

Simple pricing

Start free. Upgrade when you need more.

Free

$0/mo
  • 3 audits per month
  • Full audit report
  • AI recommendations
  • Shareable reports
Get Started Free
Most Popular

Pro

$29/mo
  • Unlimited audits
  • Workspace organization
  • Custom audit prompts
  • Score history & trends
  • Priority support
Start Pro Trial

Frequently asked questions

What is a GTM container audit?

A GTM container audit is an automated review of all the tags, triggers, and variables in your Google Tag Manager setup. It identifies misconfigurations, security risks, missing tracking, and optimization opportunities.

Do you need access to my GTM account?

No. We only need your public GTM Container ID (e.g., GTM-XXXXXX). We fetch your container's public configuration — no login or permissions required.

How does the AI analysis work?

Our AI engine parses your full container configuration and evaluates it across six categories: tag hygiene, trigger configuration, variable security, data layer structure, event tracking, and overall best practices. Each issue is scored and prioritized.

Is my data secure?

Absolutely. We only access publicly available GTM container data. Your audit results are private to you and accessible only via a unique URL. We never share your data with third parties.

Can I audit multiple containers?

Yes! Free accounts can run 3 audits per month across any number of containers. Pro accounts get unlimited audits with workspace organization to manage multiple containers.

What do I do with the audit results?

Each issue comes with a severity rating and specific fix instructions. Work through them from critical to low priority. Re-run the audit after making changes to track your improvement.

Stop guessing. Start auditing.

Your GTM container is either helping or hurting your data. Find out which in 60 seconds.

Run Your Free Audit