Analytics shouldn't be a guessing game
TagHelper was born out of frustration. After auditing hundreds of GTM containers manually, we built the tool we wished existed — an AI that catches every issue a human would, in seconds instead of hours.
From consulting to product
TagHelper started inside MetricMaven, an analytics consulting firm that's helped hundreds of brands fix their tracking.
We kept finding the same issues over and over: misconfigured GA4 properties, missing consent signals, broken eCommerce funnels, orphaned events. The audits were manual, time-consuming, and expensive.
So we automated it. TagHelper is everything we learned from auditing 500+ containers, packaged into an AI engine that runs in 30 seconds.
Containers audited
Agencies served
Avg audit time
What we believe
Accuracy First
Our AI engine is trained on thousands of GTM containers. Every recommendation is actionable and specific to your setup.
Privacy by Design
Your data stays yours. We never share container data between users. Benchmarks are fully anonymized.
Speed Matters
Full audits in 30 seconds. Because nobody has time to wait around for a report that tells them what's broken.
Built for Agencies
White-label reports, bulk audits, API access. We built TagHelper for the people who manage tracking at scale.